2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16
Manufacturing wall calendars for many companies has become one of the options for successfully promoting their products on the market.
In the business world, it's hard to imagine a full-fledged job without the use of various promotional materials.
The meaning of printing
Printing wall calendars and distributing them to clients and business partners is a great opportunity to advertise your products and services.
Modern relationships involve the exchange of information. For this, printing of wall calendars was invented.
What can be specified
On the calendar, you can specify a sufficient amount of useful information, including information about the company itself, the specifics of its activities, as well as the address of the company, its telephone numbers.
In order to increase the business reputation of your company, it is better to entrust the production of wall calendars to professional printing agencies.
Where to order
This is an indispensable item in any modern office. Since it is an excellent promotional material, its quality production is important. A wall calendar in Moscow can be ordered at any printing company.
Of course, the production of such promotional products is an expensive pleasure. Especially if you plan to make a pocket calendar.
Creating a wall calendar is a crucial step in the advertising policy of any company. Depending on what type of material is ordered, on what material, the final cost may differ significantly.
Classification options
The production of wall calendars involves the following options:
- single-block, which are calculated for a specific month;
- two-block, displaying the future and current months;
- quarterly (three-block), allowing you to simultaneously analyze the current, past, and future month.
Among the most common corporate calendars are:
- wall-mounted;
- desktop;
- quarterly;
- pocket.
Features of wall flip calendars
Besides their main purpose, they often act as an interior element. That is why the production of wall calendars is a separate area of the printing industry. The size of products ranges from A4 to A2. In addition to traditional shapes, some companies prefer to order round calendars.forms.
Large-format printing of wall flip calendars allows you to get high quality images of wildlife.
The substrate is thick cardboard, and the sheets are printed on coated paper, which has a density in the range of 150-170 g/m2. The production of advertising wall calendars requires the presence of a company logo, its contact details, as well as useful information about the goods (services) offered. Depending on the wishes of the customer, the designers of the printing center can add additional elements that will make this product individual and unique.
Flip table models
They are often shaped like a house with a block that consists of 6 or 12 thick sheets on a spring. An excellent option for promoting a company is a small flip book on a plastic basis, which, in addition to dates, also contains information about the company.
This format involves placing other additional information next to the calendar grid. For example, there are calendars in which masterpieces of world art are used for decoration.
In order not to spend money on multi-color large-format printing, it is quite possible to supplement the pages with aphorisms and quotes.
Modern printing methods
At present, many firms and enterprises allocate material resources for the manufacture of wall calendars in the annualbudget. Among the materials used for printing, the leading positions belong to coated cardboard, as well as offset paper.
In addition to printing, you can additionally carry out post-print processing of finished products. For example, lamination, embossing, cutting, UV varnish is applied.
Product highlights
What does a wall calendar consist of? It has a cover, 12 pages with dates, a backing, a spring. Some companies order six-sheet versions, but this calendar is double-sided.
Among the typical sizes, we highlight A1, A2, A3, A4. The manufacturing process consists of three steps:
- design development;
- print;
- finishing.
When thinking about the design of an office calendar, it is important to choose images that would help the user create a positive impression of the product (company) that is being discussed in the printing publication. The effectiveness of the calendar as an advertising material directly depends on the design idea.
The option to print a flip calendar depends on the volume of circulation. For small volumes, digital printing is used, for significant circulations - offset. Silk-screen printing is a rather expensive way of making calendars, so it is less in demand.
Conclusion
When you give your client a calendar, you provide them with all the information they need. There are three main reasons whywhich you should order bright and colorful business cards from a printing company. To begin with, we note that the calendar can be considered as a wonderful element of advertising. It can be made in any style, it all depends on the personal preferences of the customer.
With the help of the calendar, you can provide general information about the company, establish communication between firms. Such printing publications can tell about the specifics of the enterprise, the uniqueness of the services that the company offers to its customers.
Among the main advantages of creating high-quality calendars in the printing industry, we note the use of exclusive techniques, innovative materials, and modern equipment. The use of various types of cardboard makes it possible to translate into reality all ideas, using embossing or silk-screen printing.
In order for the calendar to have a long service life, it is laminated.
Experienced specialists work in the printing industry, so if you have questions related to the design of materials, you can consult with them. In addition to calendars, you can order various souvenirs, seals, stamps and facsimiles from a printing company!
Demand for wall calendars is due to their ease of use, affordable price, excellent aesthetic characteristics. If you wish, you can print calendars in black and white or color, supplement them with contact information about the company.
Printing centers offer digital printing immediately from ready-made original layouts, and also develop independent designs, taking into account allcustomer wishes.
Having available modern equipment, many printing houses perform work of any degree of complexity. For example, they can carry out post-print processing: creasing, embossing, stitching, cutting, cutting, laminating, folding, collating. Depending on the financial capabilities of customers, their ideas about the appearance of the wall calendar, as well as on the material chosen for the production of the calendar, the printing house will print this useful promotional product on an individual order.
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