Newsmaker - who is this and what does he do?

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

Do you know, inquisitive readers, that a newsmaker is a serious and sought-after profession, compliance with which forces one to responsibility and colossal workloads? After all, in fact, few people know who newsmakers are, and all because they initially misinterpret the concept itself, assigning it an inappropriate and distorted definition.

According to the rules

So who are they? The meaning of the word "newsmaker" can literally be understood as "a person who makes news." In the world of domestic media, this term took root less than twenty years ago, however, it already appears in explanatory dictionaries that reveal the origin and essence of words adopted from a foreign language in everyday life, media and business spheres. The specialized literature gives a clear definition of what a newsmaker is.

According to textbooks and online interpreters, this is a person who arouses the steady interest of the public and media representatives. At the same time, such media attention is not necessarilywould be the desired goal of the newsmaker himself. However, in any case, such a status affects the image and life of its owner. Depending on the way in which information about such a person is presented, it can increase his rating in the eyes of the public and influential people, but it can also significantly damage his reputation.

Domestic metamorphoses

Difficulties in translation and correct interpretation of words from primary sources often lead to the fact that their meaning is distorted. Abroad, a newsmaker is a person who is a direct object of news, the person about whom they write, talk and think, if not all people, then their overwhelming majority. In the vastness of our country, this concept was explained too literally. It is translated literally, defining as the one who covers the events.

So it turns out that in Russia a newsmaker is someone who writes news, that is, a journalist, correspondent or blogger. In the primary sources (in English), these people are called differently, namely, news men, and not news maker. However, this mistake is very firmly established in the minds of compatriots and takes root there, apparently forever. A former oversight has now become the rule.

In some dictionaries of foreign words, a newsmaker is not only a person who is an object for news, a person arousing the interest of media representatives, but also a person who “makes” news.

How to become a newsmaker

But be that as it may, the first definition is correct. For some people, being a newsmaker is the goal of a lifetime. This is not surprising, because many strive for fame. To appear on the front page of a famous publication, on the cover of a magazine, or in the news on a national television channel is a difficult task. Not a single editor can afford to pay attention to the air or precious centimeters on the pages of printed publications. To sell his product, he seeks out the brightest stars to draw attention to his channel or magazine.

Besides, having shone in the eyes of the public once, you still need to be able to linger on the starry Olympus. For this, various means are used. The newsmaker, whose synonyms sound like a news person or a celebrity, should always be under the gun of the paparazzi, journalists. Moreover, if this is not a scandalous person who attracts attention precisely by “dirty” events, then it is important not only to work hard on your image and project, but also to maintain your own image, to avoid compromising situations.

Who are the “news makers”?

Newsmakers are divided into two categories of celebrities, which also have their own division into branches. First of all, they can be classified as charismatic newsmakers and officials.

The first ones are those who have become famous due to their talents, certain personal qualities, for example, movie stars, musicians, artists, writers, TV presenters, etc.

Official newsmakers are people who have weight in"serious", business circles. These include politicians, businessmen, and leading athletes, scientists, and heads of various organizations can also be included here. This can also include an official speaker speaking on behalf of the institution.

By the way, a newsmaker can be not only a certain person, but also a company, community and even a brand known to many consumers.

All these people, having strengthened in their status, attract public interest so much that it becomes important not only their personal activities, but also the opinion of these persons about other events that are not directly related to them. So, journalists very often call for a discussion of this or that issue, the problems of celebrities, in order to stir up the attention and curiosity of the public.

In the rays of former glory

If we take into account the general public and people who attract a large number of people, then the newsmakers for them are the stars of show business and partly the leading politicians of the country or the world. Numerous artists, musical groups, actors and other public figures who belong to the entertainment segment of our lives have to experience tremendous competition and pressure. To constantly be in the spotlight, and therefore, to be listed in the top of the most sought-after stars, showmen go to a variety of tricks. They do not hesitate to put on public display not only the fruits of their work, but also their personal lives.

Those who can't maintain popularity with talent orfinancial investments, very soon goes into oblivion, replaced by new candidates for the position of newsmaker. Although in fairness it should be said that many of the forgotten stars still remain in people's memory, and their name is often used by journalists to attract the attention of the public.

Press Favorites

As for such areas of life as politics, science, sports and business, these are most often rather closed communities due to the fact that news from these areas rarely attracts the attention of ordinary people. Although these circles also have their stars. Ambassadors for the news "mass market" are top managers, leaders of the largest link, speakers. In sports, these are the most outstanding players or coaches, in science, people who have achieved very significant achievements.

Surely, the reader will be interested in who the newsmaker is then. An example is easy to find. These are those who have a certain weight and significance in the vastness of Russia, the most influential politicians in the country - V. Putin, S. Lavrov, S. Shoigu and other leaders of the state. In show business, these are singers (V. Meladze, A. Pugacheva, D. Bilan, V. Brezhneva), producers (I. Krutoy, F. Bondarchuk), actors (S. Bezrukov, K. Khabensky, E. Yakovleva, S. Khodchenkova), athletes (T. Navka, V. Fetisov), as well as many other outstanding people.