Buying cheap goods in Chinese online stores has become so profitable and easy that many consider it as a source of additional income. Is it possible to resell goods from Aliexpress in Russia? Is it profitable? What product categories should I look for?
Business with Aliexpress
Can I resell with Aliexpress? Many start-up businessmen resell trendy goods and earn good sums. The duty-free limit in international shipments is 500 euros per month (36.5 thousand rubles) per person, but the goods must be for personal use only. According to customs regulations, you cannot order goods for sale.
You can't build a long-term business this way. But there is a way out of the situation - dropshipping. According to it, the intermediary only advertises the goods, and the manufacturer is engaged in packaging and sending to the address of the final buyer. So the owner of an online store can start a business withminimum investment, because you do not need to purchase a batch of goods.
Advantages and disadvantages of reselling
Reselling goods requires a minimum initial investment. Procurement can be done independently and without interruption from the main activity. If sales go well, they will not only make a significant contribution to the family budget, but can also become the main activity.
Difficulties lie in the fact that you need to constantly monitor the market, look for goods that will potentially be in demand. There is a lot of competition in this area, and sometimes, in order to sell goods as quickly as possible, competitors significantly reduce the price.
Rules for assortment formation
What can be resold with "Aliexpress" profitably? Almost any product can be in demand, but it must be of high quality. After purchasing a low-quality item, the buyer is unlikely to contact a particular seller again. Therefore, when choosing a product, you need to look at photos, descriptions, reviews of real people. So you can reduce the risk of ordering low-quality products.
In the case of reselling clothes, you need to study the sizes: Chinese ones do not always match Russian and European measurements. You need to pay attention to the table offered by the seller of the goods on Aliexpress. You can write a message to the supplier with a request to send measurements and help in choosing.
Delivery terms are important. Sometimes the cost of transportation is comparable to the pricegoods, some sellers offer the possibility of partial payment, while others greatly reduce the price when ordering from only two or three units. By the way, when you select the “cheapest” category in the search, you can immediately see suitable offers. You can also check the “free shipping” box there.
What can be profitably resold with "Aliexpress"? To accurately determine the product, you can first conduct a test. The corresponding announcement of the sale can be placed on "OLX" or "Avito" and analyze the number of responses. In order not to lose customers, you can inform those who are interested that the first batch is already sold out, and promise a tangible discount for a pre-order.
It's harder to test the effectiveness of one-page sites. You need to launch a landing page, and then order contextual advertising. To achieve maximum efficiency, you may have to conduct A / B testing at literally every step. Full-fledged online stores may not need advertising if their position in the SERPs is able to attract traffic.
Methods of product advertising
Any product can be sold through the website of the online store, social networks, free message boards or landing pages. On bulletin boards for effective promotion, you can use the purchase of a priority position, recommendations to friends on social networks and mailing by e-mail.
Good response gives publicationposts on social networks. You can post posts in thematic communities, organize a mailing list, or promote your own group. Affiliate programs, contextual advertising, multimedia and display advertising, email newsletters “work” for landing pages.
The most difficult thing is to promote the site of an online store. You need to use SEO promotion, email marketing, contextual, media and multimedia advertising, place products on aggregator sites and catalogs, Internet marketing methods, affiliate programs, recommendations to subscribers and friends, placing paid posts in popular communities.
How to follow trends on Aliexpress
What can be resold with "Aliexpress" profitably? Trendy items always sell out quickly and even at high markups. The ideal platform to follow trends is YouTube. The technique is simple: if children's goods are sold, you need to subscribe to children's entertainment channels (preferably English-language, because most of the popular trends come to Russia from there) and watch what the younger generation is playing.
What is profitable to resell with Aliexpress
The main requirements when choosing a product are versatility, demand and maximum profit. It is advisable to start with inexpensive things for which you can make a large margin. These can be smartphone accessories, jewelry, players, headphones, small electronics, household goods, cosmetics.
What can be resold with Aliexpress?Smartphones are one of the popular categories. Some products of Chinese brands are not inferior to the original models in terms of electronics quality and original design. Today, well-known brands do not guarantee quality, but you still have to pay extra “for the name.”
What products can be resold on Aliexpress? You can earn good money selling accessories and bags. The site presents a variety of models at the lowest prices: sports and evening bags, urban models for every day, clutches and backpacks, cosmetic bags and children's backpacks.
What else can you buy profitably? What can be resold with Aliexpress? Cases for phones, soft sports shoes, cosmetics, watches, headphones, lenses, protective films, children's toys are in demand. You can save on purchases by using cashback services and choosing a profitable delivery method. One of the most popular courier services is China Post Air Mail. Fast delivery is provided by EMS.
Current product categories
Other liquid products from Aliexpress that can be resold:
- Quality leather goods. Wallets and purses practically do not depreciate.
- Car accessories. Motorists are a solvent public, which can be used. You can profitably resell car mats, brushes with scrapers, seat covers, water-repellent film for side mirrors, polishes, an abrasive component for removing small scratches.
- Kitchenware. Certain demandHeated lunch boxes, all-purpose graters, shredders and vegetable peelers are used.
- Products for children. On Aliexpress, you can buy diapers, undershirts, toys, baby cosmetics and other useful things at a bargain price.
- Mobile accessories. Smartphone cases and earphones from Apple, wireless bluetooth headphones are selling well.
- Lighting fixtures. Garlands and designer chandeliers, high-tech smart lamps and LED bed lighting are in demand. With effective promotion, you can achieve high sales.
- Electronics and accessories. You can trade wireless alarms for apartments and suburban areas, car radios, game controllers, bluetooth speakers, etc.
- Seasonal clothing and accessories. It is quite profitable to work with clothes, but it is difficult because of the need to constantly search for things in the right size, acceptable quality and an objective price.
- Trend cosmetics and other popular things. The difficulty in working with this category of goods lies in the fact that the peak of sales of specific commodity items passes as suddenly as they gain popularity.
- Gifts and original things. On Aliexpress, you can find a huge number of original products: portable game consoles in retro design, slimes, stun guns disguised as gadgets, and so on.
Specific trending items
What can be resold with Aliexpress? The following are in demandItems:
- Tauren leather goods. High-quality wallets, business card holders, wallets, wallets and key holders made of eco-friendly materials in a wide range of colors. The cost of such products in ordinary stores can exceed the purchase price by 2-2.5 times.
- Bottles My Bottle. Reusable containers made of eco-friendly plastic for storing any liquids are resold with a markup of up to 300%.
- Glow - glowing headphones. A stylish gadget is in demand among young people. Glow “pulsate” to the beat of the music or repeat the heart rate without tangling.
- Fullips Lip Enhancer. The miniature lip enlarger has become a real sensation. The device costs only one dollar, and is sold at a price that is 2-4 times higher than the purchase price. Works like a pump to quickly and painlessly increase lip volume.
- SmartWay hoverboard. Powerful and at the same time compact mini-segway speeds up to 10 km / h, fully charged in 120 minutes and easily fits into a backpack. Maximum load capacity - 120 kg.
It is more convenient to resell these products through one-page sites. This way you can achieve the greatest response in the shortest possible time.