Etsy - how to sell from Russia? What you need to know about selling on Etsy

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

Etsy.com is an international marketplace that should be familiar to those who make their own products. On this site, you can sell items made by yourself, vintage items, as well as various tools and accessories. This platform will be especially interesting for creative people. In particular, those who make various products, and those who purchase them.

Features

What you need to know about selling on Etsy? First of all, you need to understand how the service works and what features it has. Let's talk about the latest.

First of all:

• Paid placement.
• Affiliate program.
• Availability of commissions.
• Product photos.
• Store name.

So, each of the above features has its own nuances. Let's discuss them in more detail.

Paid placement

When wondering how to sell from Russia on Etsy, you need to know that the service involves a certain fee for each item posted. This is a kind of rent for a place on a virtual storefront. For the placement of each product will have to pay twenty cents for four months. After this period, you will need to re-pay for the accommodation. You can renew it manually, keeping track of the date, or automatically, replenishing your account balance in a timely manner.

Affiliate program

Etsy's rules provide quite favorable conditions for newbies. This is a kind of testing. Based on its results, a potential seller will be able to decide on further cooperation with the service.

So, registering on Etsy is extremely simple. After it, a new user can add forty products absolutely free of charge, saving eight dollars in this way, which at the current exchange rate is equal to more than five hundred rubles.

Such a discount allows you to get the first invaluable experience in trading on this site. However, to obtain such privileges, you need to use someone else's affiliate link for registration. You can get it from those who already use the service.

Availability of commissions

If you are interested in selling goods on Etsy, the financial issue cannot be ignored. In addition to paid placement, which does not guarantee the purchase of the product, there are additional commissions. They are charged from the user directly when the product is sold. The sizethe commission is five percent of the cost of goods and delivery.

Etsy.com's feature is not only the presence of commissions, but also the payment of them. For example, on the first day of each month, users are sent invoices for the previous month, giving fifteen days to pay. Agree, it's quite convenient. In particular, for the reason that it eliminates the need to independently calculate the amount of accrued commissions.

In case of non-payment of accrued commissions, the service may block the store. That's why you shouldn't ignore mailing lists. In addition, you can control the financial issue yourself in a special section of your personal account.

Product photos

You need to understand that in a real showcase, the entire impression of a potential buyer is formed solely by the picture. That's why those who are interested in how to sell from Russia on Etsy should pay due attention to creating quality photos.

They should not only please you, but also be attractive to potential customers. Put yourself in their place. Imagine that you need to make a choice without being able to examine the product in detail. That's why the photos should be attractive, but also realistic, so that potential buyers are not disappointed in their own purchases. It is advisable to take several photos from completely different angles. Not only in full size, but also with the possibility of increasing. This will allow you to see the product in detail.

Don't overdo the processingphotos in various programs. Of course, in this way you can make them attractive, and your product - unique. But do not forget that the greater the difference between the virtual picture and reality, the greater the disappointment of your buyer. If you work for the long term and are interested in regular customers, do not deceive their expectations.

Store name

If you are wondering how to sell from Russia on Etsy, remember that the name of the store plays a big role. It should be memorable so that customers can easily find and recommend you.

There are a lot of suggestions about choosing a name. In particular, it should resonate with the theme. That is, ideally, already from the name, the user should understand what goods he will find on sale.

If your brand already has a name, you can use it as the name of your store to sell products.

How to sell on Etsy from Russia?

Perhaps the first thing to start answering this question is action. That is, it is not enough just to study theoretical information, drowning in its abundance. We need to start acting as soon as possible. Only in practice can you understand how the service really works.

Besides, according to experienced sellers, it is not enough just to place the goods and wait for the influx of potential buyers. You definitely need to pay attention to the promotion of your own store. After all, in fact, no one needs it, except for its owner.

Sale of goods on this service -it's not as difficult as it seems. From the technical side, everything is extremely simple.

• Register.
• Displaying goods on a virtual storefront.
• Sales.

Instructions on how to sell on Etsy must include a clause explaining that creating a store is just the beginning. The main part of the work awaits the owner after its launch. Registration is incredibly fast and simple and does not require complex efforts. However, it is much more difficult to attract at least one real buyer. Especially if you have never done an online business before. Working for Etsy, you will have to solve the tax issue yourself. After all, in fact, you will not have an employer who will act as your agent and make all the deductions to the budget for you.

Why don't you sell on Etsy yet?

Registration on this site is incredibly simple and does not require any special knowledge from users. However, even despite this, potential sellers are in no hurry to launch their own store. There are a few common misconceptions that keep many beginners from getting started:

• Lack of prospects.
• It's expensive.
• It's hard.
• Presence of competitors.

Let's take a closer look at each of these points.

Lack of prospects

About Etsy, like any other service, there is an incredible amount of conflicting opinions. Sometimes they can be diametrically opposed. If you read the reviewsFor pessimists or those who have not succeeded on this site, there will be a feeling that there are no tempting prospects on Etsy. Especially for beginners. However, this is not actually the case. To be convinced of this, it is enough to collect more complete information and understand that many stores located on this site turn out to be quite successful and bring profit to their own owners in the future.

There are many potential sellers who doubt the demand for their own product. However, it is impossible to know in advance for sure whether there will be demand. In addition, by refusing to even try, you are depriving yourself of the chance of success in advance. By opening your own Etsy store, you can test the demand for your own products with minimal financial outlay.

It's expensive

Indeed, the placement of goods on the site is paid. However, we are not talking about some big investments. And if you compare a virtual storefront on Etsy with a real store, then the advantages of the first option become even more obvious and significant.

First of all, opening your own Etsy store is absolutely free and does not cost the owner a dime. For the placement of one product for four months will have to pay twenty cents. In terms of a month, this is only five cents, which you need to multiply by the number of your products. In this simple way, you will find out the total amount of rent for a virtual storefront. Most likely, it will cost much less than renting a physical outlet. And your Etsy shop will be open 24/7.

It's hard

Of course, those who plan to work on the above site will have to not only register their own store, but also deal with a lot of other subtleties.

In particular, to attract potential customers, you need to advertise your own store. This incurs additional costs and requires some professional knowledge. In addition, you will have to regularly monitor the timely placement of goods, etc.

However, such tasks cannot be avoided in any other job. At the same time, owning a store gives the owner some freedom. After all, over time, you can hire a specialist to perform routine tasks.

Presence of competitors

Some novice sellers, before opening their own store, begin to study in detail the products presented on the site, and in this way get acquainted with the work of more successful colleagues and at the same time potential competitors.

Unwittingly, a novice master begins to compare himself with others and consider his work unworthy. Further, he convinces himself that his goods are not worthy of the attention of buyers and will not be in demand. You won't get far with such self-blame.

There is competition in every field. Some of your competitors will be more successful. But this does not mean at all that you have no place on the site. Give the buyer the right to choose which product is more worthy.

If you actively seek out other people's work, compare yourself to others and engage in self-deprecation, nothing good will come of it. Better spendThis is the time for self-development. It is possible that after some time you will be able to get ahead of a competitor whose work you used to envy.