2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16
Do you want to open a restaurant? A business plan is the first thing you need to think about. Investors are now interested in such projects. If we evaluate future investments roughly, then at least a thousand dollars will need to be invested in one square meter of area. The average payback period for such an institution is from one and a half to two years.
Classification
If you want to open a restaurant, you need to start writing a business plan only after you have decided on the concept. Establishments are now usually divided into fast foods, medium-sized and elite. You can open a bar, coffee shop, cafe, big restaurant. It all depends on how much money you have. Naturally, you need to understand that an elite restaurant will be distinguished by a wide assortment, the highest level of comfort, sophistication of the interior, and high prices. The cost of services in an institution of an average hand is lower. But the menu remains varied. As for fast foods, there are usually self-service and a certain set of dishes.
Search for premises
If you decide to organize a restaurant, the business plan should describe in detail all your actions in thisdirection. Traditionally, they begin with a search for a room. Rent now costs from $ 200 per square annually. If we talk about the territory of business centers, then the price increases five times. It turns out that by choosing a sleeping area, you will spend from 3 thousand to 16 thousand monthly. Competent people recommend conducting marketing research for a particular room. This means that you need to study the flow of people, the competitive environment, the availability of parking, the convenience of the entrance, the range of potential customers and other details. This is very useful information. Without understanding the situation on the market, you should not even think about opening a restaurant. The business plan highlights all the results of such research.
Cooking choice
The technical equipment of the restaurant largely depends on the dishes of the peoples of which country you will offer to customers. The institution must have a certain focus, otherwise it will remain invisible in the stream of similar faceless places. Restaurateurs usually, based on the type of cuisine, designate a thematic focus: home, automotive, sports, and others. Exotic in our country, despite popular belief, does not find due popularity. But the business plan of a Russian cuisine restaurant will surely be successful.
Paperwork
You can not do when opening a restaurant and without obtaining a lot of permits and licenses. This is the main point that scares novice businessmen. You need to start with the conclusion of a lease agreement, and everything will end with obtaining permits from the local administration,sanitary and epidemiological station, fire service and so on. The list can be continued for a long time. Please note that the paperwork will take at least a couple of months. You will have to pay about $1,000 for all kinds of certificates.
Personnel is the key to success
The first people you need to find are the chef and the manager. The success of any restaurant is based on these people. Please note that the work of staff should be well paid. You must carefully select a team: from the manager to the cleaner.
Important nuances
It's also not worth saving on equipment. Good reviews are received by Italian manufacturers and English ones. Equipment made in Russia, unfortunately, is of the lowest quality. A decent amount will go to promotion. Advertising is expensive these days.
If the business plan for opening a restaurant is written correctly and implemented with talent, then the profitability of the venture can reach 50 percent.
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