Best selling goods in Russia and in the world

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

The Russian market is considered the most favorable for the sale of all kinds of products. Beginning businessmen are often interested in what are the best-selling goods in Russia and whether they are bought in the world. Therefore, the article will present products that will be bought in the Russian Federation and other countries.

Raw materials

It is easy to guess that the most traded goods on planet Earth are raw materials. Large transactions are usually concluded on them and, as a rule, large companies act as parties-participants. The TOP of the best-selling commodity goods looks like this:

1. Oil. It is considered an expensive commodity due to the high demand for final products. Crude oil is the world's most traded commodity.
2. Coffee. This is the oldest culture, it is grown in more than 70 countries around the world.
3. Natural gas. It is an important source of energy used for heating and electrification.
4. Gold. From ancient times to the present day, gold has been used as a currency (although now it is not exchanged for goods of the firstneeds, but invest in it for resale and capital increase).
5. Copper. It is mainly used for trading purposes - now in the form of alloys, thousands of years ago - in its pure form.
6. Silver. Exists in nature in its pure form, mainly used for making jewelry, appliances, widely used in industry.
7. Sugar. Used by all people in everyday life.
8. Corn. Oddly enough, corn, as the most mature crop on the planet, is in eighth place in the world's best-selling goods.
9. Wheat. It is a staple food among grain crops.
10. Cotton. Its use is not only limited to clothing, paper and coffee filters, it is also used in cosmetics, medicines, oil, fishing nets and fire hoses.

Other global sales items

But although raw materials are considered the best-selling commodity in the world, the average office clerk will not buy a barrel of oil. Therefore, the most popular products are usually designed for entertainment, they are small and accessible to everyone, and they are also well advertised:

1. Rubik's Cube. It was invented by the Hungarian sculptor and architect Erno Rubik in 1974. After 6 years, an American company bought the copyright for this toy and began to produce it. Very quickly, the puzzle became a worldwide sensation, which is why the cube has been considered a bestseller for many years.
2. iPhone. This phone is considered the best sellinggoods even in Russia. In just 5 years, more than 290 million models were purchased in the world.
3. "Harry Potter". The book first saw the world in the 90s of the last century and since then has not left the shelves of bookstores. The book sales totaled $8.1 billion.
4. "Thriller". Another top-selling product is Michael Jackson's Thriller album. In just a year after its release, it received 8 awards.
5. "Mario". This video game first appeared in 1981 and has been regularly featured in gaming production since then. Each copy has sold over 1 million copies.
6. iPad. First saw the world in 2010 and immediately became the best-selling product of the year.
7. Star Wars. In 2009, Avatar was recognized as the highest grossing film, according to other sources, Gone with the Wind (1939) is considered the highest grossing film. But if you take into account the category "series", then none of the existing ones can compare with "Star Wars".
8. Toyota Corolla. No matter how strange it may sound, but the car also got into the rating of the best-selling goods. Corolla has been on the market for more than forty years, and during this time more than 11 models have seen the world.
9. "Lipitor". This drug is used to lower cholesterol levels in the body. The total profit from the sale of the drug is 126 billion dollars.
10. PlayStation. The first model of this game console was released in 1995. After 5 years, consoles of the second and third generations, PS2 and PS3, entered the market. Over 310 million copies have been sold ever since.

Good investment

So, what is the best-selling product in Russia? As a rule, it all depends on the category. Aspiring entrepreneurs usually work with several products, because with a large assortment it is very difficult to track the popularity of a product. If you choose only one direction, then later you can expand the line with related products. This trend brings good profit if used to implement the Internet space.

Also, starting to work with sales, it is important to understand that during the crisis, the list of the best-selling goods in Russia will certainly change. This will especially affect the we althy segments of the population, who prefer to save money and start investing in things. Mainly in precious metals, real estate, art or antiques.

But since there is a priori no middle class in the country, and society is divided into two categories of people: some skim the "cream", others are below the poverty line. In connection with this feature, goods for sale are usually selected. But here you also need to think: if you choose cheap goods, you can quickly win over an audience, only here there is a lot of competition, which is made up of Internet sites and more well-known organizations. According to statistics, gadgets were the best-selling product in Russia in 2016, but it is almost impossible to snatch your market share in this segment.

Clothes, shoes, accessories

It is this group that leads the top 10 best-selling products. desire to express themselves andto stand out is a person almost in the first place. This group of goods will be in demand in any economic conditions. Despite the fact that people are used to choosing things by trying on and by touch, today more and more buyers order the necessary goods via the Internet.

The web provides information regarding the size, color, composition of the fabric, in addition, there are photographs showing the thing from all sides. Although for a client, buying goods on the Web is a real pig in a poke, the buyer will never guess what exactly he will receive in reality. But in terms of searching, the Internet is very convenient.

The best-selling products on the Internet are clothes and shoes. According to statistical results, 12% of consumers buy goods in this category online. This is done mainly by women, and the most requested product is, of course, dresses.

Quadcopters, smartphones and accessories

Such aircraft were originally created for military purposes, but after a while they were enthusiastically used in everyday life and for entertainment. Marketers believe that drone trading will be the most profitable business in 2018. The demand for this product is growing all the time, so you can earn a lot of money on resale. Apparently, people have already satisfied their need for smartphones and now they want something new.

Speaking of smartphones. These gadgets have been the best-selling goods on the Internet for several years now. This category includes any item that costs more than $600 ($34,500).rub.). According to the statistics of the best-selling goods, about 10% of Russian citizens can afford to constantly change mobile phones for new models.

Household appliances

Also, the top 10 best-selling products on the Internet include household appliances. Even if we take into account the fact that most buyers are afraid to shop online, the demand for these products is growing every day. No matter how you look at it, the cost of household appliances in stores is much more expensive than on the Web, even if you take into account shipping, you can save a decent amount.

Mostly, people take large household appliances in stores to see them firsthand. Therefore, small household appliances such as an iron, kettle, blender, etc. are more popular. Beauty products are also popular in this category of goods: epilators, electric shavers, curling irons, irons, etc.

Green tea and medicines

As for 2018, the green tea trade is a great idea. Statistics show that the average consumer is more and more oriented towards he althy eating (to be more precise, the fashion for he althy eating). In any case, green tea, like green coffee, is now very popular.

Recently, they have been worthy competition with he althy nutritious foods, in other words, detoxes. In the first place are herbal teas and decoctions, in the second - detox juices. Despite the fact that many detoxes turn out to be fakes, the demand for them is not decreasing.

He althy lifestyle is good, but drugs are still more popular. Like it or not, but people will always get sick, there are pharmacies literally at every turn in the country. Buying pharmaceutical products, the buyer is mainly guided by blind trust. Even dietary supplements and herbs, which do not always have a positive effect on the body, are in demand.

Books, toys, gifts

Even in an age when people began to use electronic devices to read books, ordinary paper copies are still in demand. Whatever it was, and ease of use is not able to overcome the desire to sniff the newly printed edition. According to statistics, books are the best-selling goods on the Internet (this is if only online transactions are taken into account). On the websites, printed editions are much cheaper, and you can also get good discounts.

Also, a modern buyer cannot do without toys and gifts. After all, every person has many relatives, friends and acquaintances, and no one has yet canceled the holidays and the rules of good manners. In addition, now there are many services that can make a gift personalized, original and unique. Yes, and toys are popular with people of all ages.

Tickets

No matter how strange it may sound, but the list of the best-selling goods on the Internet also includes tickets. If earlier you had to go somewhere and stand in line, now you can buy the right ticket without leaving your home:Bought, printed and done. True, novice businessmen should not focus on this market segment: not only is there simply pathologically high competition, but you also have to spend a lot of effort searching for potential partners.

Cosmetics and perfumes

These products were, are and will be popular. The peak of sales is especially growing on the eve of the holidays. Buyers of cosmetics are generally conservative, they will constantly choose a product that once suited them. So if you have a desire to start a business in this area, then you can try your luck.

It is worth noting that the profit will directly depend on the quality of products and their advertising. Basically, well-known brands can boast of a stable audience here, whose products have been tested both by time and experience. About 20% of buyers buy cosmetics and perfumes online.

LEDs and furniture

Lighting devices powered by diodes can also be attributed to the best-selling goods in Russia. At the end of 2017, the novelty became a real breakthrough, because the use of this product for domestic purposes is considered more economical. LED lamps consume 3-4 times less electricity and last much longer than conventional lamps.

It may seem that only we althy people buy furniture, but this is not at all the case: it is popular among the entire population. They buy it not only during repairs, but also to simply update their home.

East is a delicate matter

The shopping inquiries don't end there. Not so long ago, the inhabitants of Russia have mastered such a site as "Aliexpress", and in most cases they prefer it to domestic online stores. Goods from China have long flooded the world market, but now buyers can order things, appliances, toys, cosmetics and all kinds of accessories directly from manufacturers and suppliers, and not overpay the cost of cheating the seller. Statistics show that residents of Russia order the following goods on Aliexpress:

1. Tempered, protective glass for iPhone. This product takes the first place in the rating, and this is not a mistake: either in the Russian Federation everyone can afford an iPhone, or the glass is not very tempered.
2. Gel nail polish. The new fashion of modern girls obliges him to buy.
3. Women's seamless cotton briefs. Underwear is in the top three, and although buying it online is questionable, consumers don't feel that way.
4. Matte Waterproof Liquid Lipstick.
5. Cosmetic Sponge.
6. Metal earphones. They look stylish and sound good, they made it to the top ten for a reason.
7. Purifying black mask. It appeared on the market in 2016 and immediately became popular.
8. Buttoned cotton blouse.
9. Warm women's leggings.
10. Silicon Transparent Case for iPhone.
11. Xiaomi fitness bracelet. Similar products from other manufacturers are many times more expensive, but so far there have been no complaints about this company. People buy products literally for nothing.
12. Decorative butterflies on a magnet or adhesive tape. Since they cost almost a penny, buyers from Russia do not miss the chance to decorate their home.
13. Balaclava hat. This is a hat that is pulled over the neck, and only the eyes and forehead are visible. But this product is seasonal, and its popularity was apparently inspired by modern fashion.
14. Lace push-up bra.
15. LED waterproof flashlight. An indispensable and useful thing in every home.
16. Women's blouse with lace. Perhaps, women's clothing is the most popular product category on Aliexpress, so it appears more than once in the Top 20 most purchased products.
17. Silicone nibbler for baby feeding. This is a special device designed to feed babies with fruits and berries.
18. Lithium battery charge module. The popularity of this product is called into question: according to statistics, 19,000 orders were made, but in fact, a rare buyer knows what it is and what it is eaten with.
19. Seeds of flowers, fruits and vegetables.
20. Faucet nozzle for saving water.

What is the world buying?

If you look at the situation with goods from "Aliexpress" in the world, then the only thing that can enter the Top of the most bought products is women's clothing. It is equally actively acquired both in the Russian Federation and in other countries of the world. Abroad, people are mainly guided by those goods that will be useful in the economy or that are too expensive in their country. ToFor example, on Aliexpress in 2018, baseball caps, sneakers, sweatshirts, vacuum food sealers, quadcopters, 3D construction kits, silver rings, LED devices and brushes for cleaning car air conditioners were most ordered abroad.

Purchasing needs are different for each category of the population, someone is ready to give his life for a Rubik's cube, and someone can't wait to get a smartphone case from China. A few decades ago, it was possible to rank the best-selling goods, but today there can be a hundred or even more such ratings. The world is changing, and if before there was not much to choose from, now the range of goods is too large.