2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16
Where to buy a good camera, camcorder at an affordable price? Today, one of the leaders in the digital technology market is the Fotosklad chain of stores. The creators of the hypermarket put the comfort of the customer as a priority. What conditions does the "Photosklad" store offer us? How do customers respond to it?
Assortment
Electronics, photo and video equipment, equipment for studios, various accessories are sold in a wide range through the network of federal hypermarkets "Photosklad.ru". The store, as an official distributor, works with such leading world brands as Nikon, Sigma, Tamron, Polaroid, Pentax, Raylab, Tokina, Canon, Manfrotto, Sony, Meade, Slik, Fujifilm, Mitsubishi Electric, Lowepro and Sky-Watcher.
Those who wish to purchase video equipment will be surprised by the variety of models of video cameras from world-famous brands, and will be pleased with reasonable prices. The company sells all types of photographic equipment: from small compact cameras to professional-level SLRs, as well as hdd players, iPods, iPhones fromApple.
Maybe you dream of taking up photography? Then the availability of high-quality equipment at competitive prices will make your purchase universal, and the purchased components and accessories will extend the life of the camera.
Photosklad.ru is the choice of a professional photographer. In the store you can order any equipment of world famous brands: optics, flashes, memory modules, communicators, tripods, equipment for photo studios, sublimation printers from Sony, Mitsubishi.
Pricing policy
The presence of a promising range of prices in the "Photosklad" store, reviews of which make you pay attention to the very "attractive" cost of the equipment being sold, makes it possible to choose what is right for you. Buyers are often interested in the reasons for low prices: "What kind of product is this - used, confiscated, low quality?" No. Photosklad.ru sells only new equipment with packaging and warranty periods from the manufacturer.
How do you manage to maintain an acceptable price level for the buyer without reducing the quality of goods and services?
- Small markup compared to competitors.
- For the "Photosklad" chain, the priority is to create comfortable conditions for the consumer, and not to maximize profit. The goal is to work in such a way that the buyer wants to become a regular customer.
- Reducing prices allows rational use of space, automation of a number of trading processes and other factors.
About network development
OpeningThe first digital hypermarket took place in 2007 in St. Petersburg on Savushkina Street, 24. Fotosklad is a network that is currently represented by stores in many Russian regions. There is more than one branch and distribution point of "Photosklad" in the capital, St. Petersburg, Yekaterinburg, Nizhny Novgorod, Kazan, Novosibirsk, Ufa and other regional centers. In the near future, it is planned to open new stores in different regions of Russia.
If there is no outlet in your city, you can look at "Photosklad" - an online store, the prices in which are the same as the real prices in the hypermarket. You can pick up the order at the nearest place of issue or by arranging courier delivery. You can always get detailed professional advice from sellers on the selection of photographic equipment, there is also the opportunity to take part in equipment testing.
Discounts
- 3% discount is available to all buyers when purchasing goods for cash. The store accepts bank cards, then the price will be higher, calculated based on the base price list.
- Discount card (discounts for equipment and accessories from 5 to 10%, for services - 20%) is valid upon presentation only in the stores of the Fotosklad network, the online store does not provide discounts for it.
- VIP-card, which you can get in the store "Photosklad" on Savushkina with a purchase of more than 20 thousand rubles.
- Customized coupon discounts.
- Gift card.
Promotions
Photosklad store, reviews of which have already been left by many satisfied customers, constantly pleases its guests with various promotions and contests. Promotions are regularly updated and replenished with new interesting offers, which can be found on the hypermarket website.
- If you have purchased a product marked with an orange label, you can not worry about delivery, this category of goods is delivered nationwide for free.
- Get a discount of 500 rubles. You can leave feedback about the network.
- When purchasing smartphones of different models - an external battery as a gift.
- Buy a DSLR and take home a flash as a gift.
- On your birthday, get a bonus card from "Photo Warehouse" as a gift.
- Discount for studying at a photography school when purchasing equipment in a store.
You can read about other interesting promotions operating in the Fotosklad hypermarket (online store) on the website or ask the company's managers.
Service and warranties
Another advantage of the store, in addition to low prices, is quality service. Sellers working in the company, like true professionals, are able to answer any question exhaustively, help you choose the right photo equipment and accessories for it. The Photo Warehouse service includes a number of features.
- Warranty service is provided for all commodity items and is carried out from the manufacturer or through authorized service centers, the addresses of which are on the site"Photosklad" company (online store). Equipment with a guarantee from the AS center (when you need to contact the branch of the network) is cheaper than equipment with a manufacturer's warranty.
- Returns based on applicable consumer protection laws.
- Checking equipment for performance before making a purchase. Demonstration (if the goods are not sealed) takes place according to the rules of the pre-sale check and is obligatory after receiving a deposit of value. Up to three units of technically sophisticated equipment are provided for demonstration.
- Delivery options vary for each region.
- To purchase a product that is out of stock, you can register on the site, enter your details in the form and leave a notification of receipt. When the required equipment arrives at the warehouse, the buyer will receive a message.
- Provided for the purchase of equipment with a loan, details are specified in the hypermarket.
When contacting the Fotosklad hypermarket, it must be remembered that technically complex goods, which include equipment sold through this network, if they are of good quality, are not exchanged or returned.
Positive feedback about the store "Photosklad"
Most of the store's customers leave good reviews, but there are also negative ones. What are the advantages of the network that most consumers pay attention to?
- The hypermarket is not promoted, but maintains the most affordable prices from the day of opening, the goods here are much cheaper than in largestores.
- The wonderful staff is professionally savvy, competently and unobtrusively advises: everything will be shown and explained in an accessible way. Accessories can pick up without a camera.
- The guys from the Fotosklad store (Nizhny Novgorod) and from other points of the network work promptly, punctually, quickly call back, process and deliver orders.
- When ordering via the Internet, they give detailed telephone consultations, choose the time convenient for the client, the method of payment and the day for delivery.
- Availability of a guarantee for all equipment.
- There are offline outlets with a large assortment.
What are the customers of the Fotosklad network dissatisfied with?
Any organization has, in addition to advantages, some disadvantages that are actively discussed among consumers. The Fotosklad network was no exception, reviews of which are left by some disappointed customers. What disadvantages do consumers point out?
- Queue when receiving the ordered goods.
- 3% surcharge for cashless payments.
- Errors when placing an order: they brought the wrong model that the client ordered. Refused to fulfill the order.
- Inaccuracy of information about offline pickup points and payment methods on the site.
Test drives and show jumping
In addition to the rich assortment, various promotions and many other offers, the consumer can get acquainted on the website with interesting events from the life of the Fotosklad company. One of these events was the January test drive of cameras on the road toKhibiny. It was held with the support of many eminent manufacturers of photographic equipment right beyond the Arctic Circle. Photographers tested equipment from several brands, shooting northern nature, mountains, cityscapes and riders' tricks.
Photosklad hypermarket regularly takes part in exhibitions. In April 2015, he plans to present popular and new Polaroid equipment at the Photoforum international exhibition at Crocus Expo. Exhibition visitors will have the opportunity to purchase exhibition samples from the Fotosklad booth at a special price.
Another creative event deserves attention: a photo contest in Yekaterinburg dedicated to the city. Not only professional photographers, but also representatives of photo studios and photo schools are planning to take part in it. One of Tamron's top lenses awaits the winner.
When looking at the company's online store, do not pass by the most interesting exclusive reviews of photographic equipment from "Photosklad". A review of multicopters (drones) will tell you how to assemble an amazing novelty with your own hands and where to apply it. Reviews of sound recorders, cameras, cameras, flashes, fashion innovations that allow you to take high-quality shots, and much more can be found on the store's website.
Conclusion
Simply and profitably - this is the motto of the store "Photosklad". Feedback from consumers testifies to how confidently the company is developing. The chain stands out from its competitors due to its flexible pricing policy, large assortment, quality service andservice. Here you can find professional equipment, which is not often found in ordinary electronics stores.
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