Business idea: organization of banquets. Rules for organizing and holding banquets

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

If you want to give people joy, fun and good mood and at the same time make good money by turning your work into a series of festive events, then a great business idea for you would be to create an agency whose task is to organize and hold banquets and other celebrations.

What kind of business is this

This business idea is based on the provision of services in the service and restaurant business. At the same time, you can get by with a relatively small initial investment and develop your business in almost any locality.

Holidays were celebrated everywhere and at all times. But nowadays it has become fashionable to celebrate a lot, widely and on a grand scale. As you know, there are always a lot of reasons for this - from classic anniversaries, traditional weddings and invariable birthdays to corporate parties that are now popular, which almost every self-respecting company considers it their duty to arrange today.

It is for this reason that more and more agencies are emerging, whose specialization is the organization of corporate banquets and other events.

Why is it profitable

Often, ordinary citizens are sorely lacking in imagination in order to arrange an interesting, not banal and memorable event - a wedding, birthday or New Year's office corporate party. Most are willing to spend quite a lot of money for an original script and a "not like everyone else" celebration.

This business develops, as a rule, in one of three main directions. The first is the completely independent organization of the event. To do this, you must have a wide staff of employees of various specializations. Only large, stable companies with well-established connections and a stable position in the service market can afford this.

What else can you do

In the second variant, the company does not have its own employees as such, they are hired one-time for each specific order. This is most often done by small start-up agencies. The main disadvantage here is the risk of holding the event at a level below the declared one. After all, it is extremely difficult to vouch for the quality of services provided by random, unfamiliar performers.

The best option, we think, is some kind of intermediate combination of the two above-mentioned schemes - when the staff is partially staffed by reliable organizers, and presenters, artists and creative teams are invited each time from outside, according to the needs of a particular event.

The essence of businessideas

What types of services are provided by such agencies? Their list, as a rule, includes the organization of various types of events - from private corporate parties to children's parties, including banquets and, of course, weddings. The organization of a wedding banquet is perhaps the most difficult and responsible business compared to an ordinary celebration.

Banquets are the most common form of corporate celebration. They are arranged both in cafes and restaurants, and in their own offices of firms. When organizing this type of holiday, it is important to pay attention not only to the table, but also, which is very important, to the entertainment program. It should consist partly of concert numbers, partly of "interactive" games with those present in the hall.

Organization of a banquet in a restaurant

Restaurant business can rightfully be called one of the most difficult. In this niche, there is fierce competition, the need for expensive equipment, the need to cater to the whims of customers, strict control of supervisory authorities and many more problems that are very, very difficult for a novice businessman to cope with.

Of course, not everyone can afford their own restaurant. Most of those involved in the organization of banquets rent a room suitable for a specific event and offer the client to hold a holiday in it on the desired conditions. Others rent the hall they like on a long-term basis and expand their activities based on available resources.

Those who want to order such a service are immediately asked questions about the number of people who willbe present, the theme of the event, the basic requirements for the menu, service, hall decoration, etc. This is the main rule for organizing banquets. In addition to rent, the cost of food, the purchase or rental of furniture, the services of decorators, and utility bills (if the premises are rented on a long-term basis) must be included in the estimate of future expenses.

The final prices for the customer are calculated taking into account the planned profit. The practice of running such a business shows that the average payback - even on the terms of repurchase (and not rent) of the premises - in a good scenario comes in about a year, provided that at least 5 full-scale events are held monthly. Of course, in the case of rented premises, the initial investment will pay off much faster.

How to choose the right room

When choosing a suitable venue, you should focus on an average number of participants of 200 people. There should be enough space in the hall for both those who sit and those who dance. In addition, the stage for the performance of artists will not be superfluous at all. And in some cases, the client may also require seating for an off-site conference. After all, the format of the event may be different.

Remember that organizing banquets is a business that requires taking into account many nuances. If you decide to rent a semi-basement or something sporty with the appropriate environment, you may not achieve a feeling of comfort and celebration. What do the windows in your room look like? Do you have a screen and a projector in stock? A lot ofwhether furniture for different options for feasts? Can you quickly provide some kind of non-standard light or sound accompaniment, if the client so desires? How are the closets and bathrooms? If you don't have the answers to these and many other questions, your pool of potential customers will be significantly narrower than possible.

The hottest days for banquets are Friday and Saturday, try not to have these days empty every week.

Who are your employees

What about the staff of such an agency? They are divided into permanent (managers whose task is to find clients) and visitors (animators, dancers, clowns, etc.). In addition, a driver with a car is highly desirable in the state - in order to organize the delivery of artists along with the accompanying props to the scene on time and without any problems. If your list of services includes the organization of offsite banquets, then the chances of business success increase.

In our time of general specialization, it is more convenient to deal separately with suppliers of balloons, separately with pyrotechnics specialists, the same goes for clowns or costume tailors. Your task is to organize the competent interaction of all your resources, both human and material.

Cadres decide everything

When recruiting, pay special attention to the person who will work directly with clients. He must not only be well versed in all the intricacies of the work, but alsoto have sensitivity, attentive attitude to people and the ability to capture the needs of the client, in order to unobtrusively correlate with the general style of the event.

Another important point is having a good designer. Not everyone will believe that for the correct arrangement of tables in a particular room, competent serving and beautiful decoration, considerable taste, knowledge of fashion trends in this area and creative thinking are required.

An important quality of a future employee of the agency is the presence of well-established contacts among the owners of restaurants and cafes, chefs, waiters, the ability to quickly negotiate with them about going to the right place. And you should always take care of a fallback - just in case.

Where to negotiate

If even at first you do not want to rent an expensive and luxurious office, in any case, you should have your own "territory" - the place where the client will come for a preliminary discussion of the details of the upcoming celebration.

At first, your own apartment will do for this purpose. If you still decide to rent an office, choose a room in a convenient area with good transport accessibility.

It should consist of at least two offices (negotiation room and office space for managers) with a total area of at least 30 or 40 square meters. meters.

How to advertise your services

The Internet is a great help in any business. You can not do without effective advertising, otherwise where will customers come from? Own colorfullya designed website is a tool without which a successful organization of banquets is almost impossible.

After entering it, the consumer should immediately see your contact phone number so that he can contact you at any time, it is also desirable to place reviews of satisfied customers in a conspicuous place. If a site visitor has the opportunity to leave an application right here, this will further increase your chances of success.

Also, don't forget to advertise your services in print and on bulletin boards. Sufficient activity in promoting the agency on the market will do its job very soon. After all, weddings and other festive events happen daily, and with due perseverance and professionalism, you will soon be able to firmly establish your position in the chosen niche and receive orders on a regular basis.

Organization of banquets - economic component

When calculating future profits and, accordingly, the efficiency of the business as a whole, one should proceed from data for a particular region. You need to be informed about tariffs, prices for different types of services, the cost of the necessary equipment and consumables.

You can get this data on the pages of advertising publications, on the official websites of manufacturers and Internet sites. Do not be lazy to personally call those who offer services in the area you are interested in, compare prices and come up with some optimal numbers for yourself.

Initial investments in office furniture and office equipment, musicequipment (preferably), creating your own website for effective advertising, possibly - a supply of certain props (costumes, props).

What a lawyer will advise

To conduct activities of this kind, such as organizing banquets, it is best to register an individual entrepreneur, which will allow you to apply a special taxation regime - in the form of a simplified declaration. At the same time, there is no need for accounting and, accordingly, for the services of an accountant (unlike LLP).

Under this regime, the total CIT (corporate income tax) together with social tax will amount to 3% of income (expenses incurred are not taken into account). The value of marginal income for half a year is equal to 1,400 times the minimum wage.

Licenses for this type of activity are usually not required.