2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16
You don't need to be a lawyer to understand: all transactions begin with an offer, or an offer, as it is called scientifically. An offer is a proposal to conclude an agreement on certain conditions, drawn up, as a rule, in writing. Sample letter of cooperation - a work of business art, because the fate of the deal often depends on the results of its consideration. In the current realities, a certain kind of offer was born - a sample of an official letter of cooperation: it combines elements of a business document, an advertising offer and a description of a product, work, service.
A good headline is half done
A well-written business proposal is the first step to long-term cooperation, so let your text turn into a sample letter.
Your addressee reads offers of cooperation by dozens a day. How to distinguish yours from this gray mass? The title will help you. Make it concise and state the essence. The headline can be traditional and businesslike: "Proposal for cooperation", or it can be attention-grabbing: "You need to know about it!" or "Where do customers go?"
A traditional headline is more reliable if you have a poor idea of the recipient's personality and preferences. If a potential partner is looking for new opportunities and fresh ideas, feel free to use the second option.
What must be in the letter is mandatory
A sample letter of cooperation is the first thing a potential partner learns about you: that is why it is so important to reflect everything essential in it and not write too much. Try to include the following sections in your email:
- details of the recipient and sender;
- appeal, greeting;
- presentation;
- the essence of the business proposal;
- politeness formulas;
- signature and contact details.
It is obligatory not only to personally address the recipient, but also to introduce yourself, by name, indicating the position or field of activity. In the proposal, focus on the benefits that the recipient will receive, not you. Include a brief description of the product, work, service, better bulleted list for easier perception. Indicate your disposition to cooperate and discuss partnership conditions. If you expect some action from the recipient, mention it: "Call!", "Order!", "Write!" The letter must end with your signature with details and contact details so that the addressee can contact you "in one click".
If you are not sure of your abilities - use a sample business letteron cooperation below.
What should not be in a letter
The offer of cooperation is designed primarily to establish business contact with a partner. Remember what usually repels you when you first meet? Obsession, excess information about yourself, rudeness. An unfamiliar person does not inspire confidence, topics that are not relevant to you will also not be of interest.
The same rules apply offline, so check your email before sending. Here are the top 5 mistakes:
- Too much information about yourself and your company. Specify only the essentials regarding the business proposal.
- Vague wording and verbosity. It's tiring. Write concisely and to the point. If possible, avoid complex sentences and adverbial phrases.
- Blurring sentences and phrases. Eliminate double interpretation of your statements or possible subtext. Make the sentences very clear.
- Links to other resources, sources for information about you. The recipient will not waste his time and effort on a stranger.
- Exclude the passive voice. Phrases like "he will be granted", "they will be able to receive" alienate you from a potential partner. Write about your interlocutor in the first person - "you receive", "you gain".
Required details
When a stranger shows you a passport or identity card, he involuntarily inspires confidence and wins you over. Details in the letter play the role of that same passport. Serious partner whohears about you for the first time, will be able to check your trustworthiness and solidity, status, field of activity by details. This will greatly increase your chances of success and guarantee the initial trust between you.
It is desirable to include the following data in the sample letter of cooperation:
- your last name, first name and patronymic;
- position;
- company name;
- legal and actual address;
- email address;
- contact numbers, fax, Skype, website address;
- full position, last name, first name and patronymic of the addressee;
- recipient company name;
- postal address to which the letter is sent.
Modern correspondence takes place mainly in electronic format, so reflect your contact details on your personal or mail site as fully as possible.
If the letter is printed on paper, be sure to indicate the index - save your addressee from additional efforts to find this data.
Display the phone number with international codes - this will make it easier and faster to establish contacts with the recipient.
If you are writing on behalf of the company, then issue an offer on official letterhead, attaching your business card with a stapler.
Which form is better to write
There are no approved standards, write in free form, while being guided by the norms of etiquette and accepted business practices. When choosing the style and structure of the presentation, be guided by the sample letter of cooperation.
If your addressee is a private person, then write addressing him by name, using the pronoun "You". If the letter is to a company representative, then indicate it. Mention the regalia, position, title of a high-ranking addressee - this will add points to you and give you solidity.
Sample cooperation letter to supplier
The following is an example of a cooperation letter addressed to a router supplier.
Good afternoon, Alexander!My name is Artyom Shirokov, I am a private entrepreneur in Zhitomir, my area of interest is computer technology. I am writing to you with an offer of cooperation in the implementation of routers.
I learned about your company from a representative of the company "K". The products presented on your site interested me.
About me: 5 years I have been the official representative of the company "A", I plan to expand the field of activity. I have practical experience in finding sales markets for Internet equipment, I am confident in computer and Internet equipment. I am convinced that the demand for the products presented on your website will grow. What is your benefit: partnership with me guarantees bulk purchases of your products, high sales and timely settlements. I am committed to long-term cooperation based on mutual trust and benefit. Ready to consider your options for interaction.
I am ready to provide additional information and answer your questions if necessary.
Hope for your reply soon.
Respectfully, Artyom ShirokovMob. +38050700 00 00
e-mail: [email protected]
website: artyom_shirokov.som.
Finish the proposed layout, prepare your sample letter. Cooperation offers are an effective means of promoting your business, do not neglect them!
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