Kindergarten business plan: detailed calculations, features and interesting ideas

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

Oddly enough, there is currently a demand for private kindergartens. It is worth noting that in terms of business, this business seems to be quite profitable and relatively fast payback. Every year in preschool institutions there are queues of parents who are trying to arrange their child. Public kindergartens are fading into the background for several reasons. Firstly, educators cannot provide an individual approach to each child due to large groups. Secondly, the methods of child development are outdated and leave much to be desired. Thirdly, food in such institutions in most cases is of poor quality. To open your own business, you must first draw up a kindergarten business plan.

What should you think about at the very beginning?

Before starting a project, you should think through everything and anticipate possible problems. What format do you plan to open an institution? Two types are most common: a nursery group or a full-fledged institution for all ages. The first option is suitable for your own business at home. A nursery is a great solution, since babies of this age are more difficultall to arrange in a state institution. A home-based kindergarten business plan is easier to write, so this option does not need to be dismissed immediately.

Recently, unfortunately, the number of children with disabilities has increased. Based on this, it is possible to open a specialized preschool institution for children with developmental problems. Opening a kindergarten is a big responsibility. After all, this institution is, first of all, socially significant, and then commercial. However, every entrepreneur is looking for benefits, so you need to consider the issue from the side of income and expenses. A business plan for a private kindergarten, including all possible information, will help with this.

Main expenditure items

No need to rush to open your establishment. It is necessary to act only after a consistent algorithm of recommendations. Our material will look like a sample kindergarten business plan with calculations. Then aspiring entrepreneurs will have an idea about this area, know what to pay attention to and focus on.

Before you compose something, you need to prepare well for it. We are now talking about a business plan for a private kindergarten. You need to start by determining the costs of opening. They include:

• rent of premises (if you don't have your own) and related repairs;
• gathering all necessary documentation, registering business activities and obtaining a license;
• selection of qualified personnel;
• acquisition of necessary furniture, toys,inventory, etc.
• quality advertising to attract customers.

It is quite difficult to accurately calculate the costs at this stage, because the costs vary depending on the city, the status of the institution, etc. Of course, opening a kindergarten in Moscow will cost a tidy sum, and in the provinces, much less money will be needed.

Recurring expenses

The kindergarten business plan includes an item of monthly expenses, it should be given attention. These costs include:

• room rent and utilities;
• payment of wages to employees;
• taxes and other deductions;
• kitchen products, various stationery, textbooks, detergents, etc.;
• advertising.

The final amount of fixed costs depends on the size of the preschool. After all, there are more workers who need to be paid a salary, a rather large room needs to be rented, etc. It is best to start by opening a kindergarten for 10-20 people. This will greatly facilitate the start, and then, as far as possible, you can develop your business to a full-fledged preschool institution with all age groups. In addition, mistakes always happen, let them be on a smaller scale, and the losses will be insignificant.

Package of documents

All activities should be legalized. According to the law of the Russian Federation "On Education", educational activities and obtaining a license for individual entrepreneurs, as well as commercial organizations, are allowed on the territory of the country. Having prepared all the necessary documents, you can open a private kindergarten. The business plan, among other things, should contain the costs of formalizing official papers and medical books for employees. In total, this cost item should not exceed the amount of 15 thousand rubles.

To start your own business, you need to register as an individual entrepreneur or create a legal entity. The first option is quite simple: you only need to submit an application to the tax office and pay the state duty. If you decide to open an LLC, you must register with the Ministry of Justice of Russia. For people who do not understand these nuances, it is best to contact the relevant companies for help.

Obtaining a license

Educational activity, as you know, is licensed, so you need to get the necessary document to open your business. However, in this case, you can cheat by opening a development center for kids. But there is a very thin line here, the inspection authorities will definitely have uncomfortable questions, and besides, you will not be able to receive additional financial assistance from the state.

The license is issued by the regional department of education. After the application is submitted, the ministry has thirty days to consider it. Along with the application, it is necessary to provide constituent official papers, a certificate of technical support, the conclusions of the sanitary and epidemiological station and state supervision. In addition, documents confirming the availability of premises are required, as well as prepared educational programs.

Room

As already noted, in order to start an educational activity, you need to get a license. Without an appropriate document on the availability of premises, you can forget about opening a private kindergarten. A business plan, even the most competent and elaborated, will not save the situation. It is recommended that you carefully review all he alth and building codes before applying.

According to the law, it is forbidden to place children within 50 meters of harmful objects, such as car parks or gas stations. The walls of the room must be insulated, the height of the ceilings must be at least two and a half meters. As for the area, to simultaneously find twenty children, you will need a room of 120 square meters.

In personal apartments on the ground floor, it is also impossible to place a home kindergarten. The business plan of such an institution does not contain an expense item for the premises, if it is owned. Before opening, you can transfer the apartment to a non-residential fund, and feel free to open your own business.

Required inventory

A sample business plan for a kindergarten could not do without such an expense item as inventory. This refers to furniture, toys, stationery, etc. This should be done only after you have decided on the size of the preschool and the number of age groups. Furniture will take up most of the budget, because you need to purchase tables, chairs, beds, cabinets and shelving. You will also need furniture for staff and plumbing. Before buying, be sure to take from the sellerconfirmation of quality and safety in documentary form.

Toys need to be taken practical, which can be easily washed. Kindergarten is indispensable without towels, dishes, bedding, stationery, educational materials, etc. Aspiring entrepreneurs should visit several existing preschools to understand the business from the inside. As a result, a list of next purchases to be made will be added.

Hiring staff

As you know, the most important component of business is the human factor. The staff in the kindergarten plays a crucial role, so the selection of personnel should be taken seriously. You need to see through the candidate, ask uncomfortable questions, look at the reaction. Employees with a high level of stress tolerance are especially valued.

Be sure to hire educators, their assistants, a cook, a cleaner and a manager. In addition, it would be prudent to take care of finding a he alth worker, or at least ensure that he arrives in emergency situations. You can focus on one of the subjects and hire a drawing teacher, for example. Then the influx of customers is guaranteed to you. Recently, master classes have been popular, if possible, such events should be organized at least several times a year.

The salary of all employees is taken into account in the business plan of the kindergarten. As an example, you can use this option:

1. Educator - 20 thousand rubles.
2. Educator Assistant - 14thousand rubles.
3. Cook - 18 thousand rubles, etc.

Advertising and promotion

After the opening of the preschool, as soon as the first customers come, you should deal closely with advertising issues. As you know, today the engine of trade is very powerful, and thanks to the competent promotion of the brand, you can achieve excellent results in a short time. An entrepreneur needs a chip, which is his own logo. It is better to spend a little money on its creation, but it will pay off immediately. This item can not be included in a detailed business plan for a private kindergarten with calculations. The logo will allow to produce promotional products in the corporate style.

It is necessary to cover all kinds of communication channels to the maximum - from the Internet and radio to television and the media. This will allow you to attract many more customers than using a narrow range of opportunities. The kindergarten business plan should include an advertising expense item. It is advisable to spend on this business in the region of 30-40 thousand rubles a month.

After a while, people will pass information to their friends, relatives and acquaintances, which will increase the flow of customers. Word of mouth is a great form of advertising, and it's free. The main thing is to show the quality of service, especially in the early days and not lower the bar in the future. Make an open day, organize promotions - everything is in your hands.

Future plans

The kindergarten business plan should contain the goals you will strive for. Expansion - veryattractive offer in terms of future profits. What can be opened on the basis of a preschool institution? Let's highlight the most promising areas:

1. Toy store. Nowadays, everything is teeming with cheap Chinese products, and people are already fed up with low-quality goods. It is better to open a modern store with high-quality expensive toys, the demand for them will be provided.
2. Playground. Of course, all the areas considered here need good investments, but the return is appropriate. It is worth organizing a new playground with trampolines, moving children's vehicles and other innovations.
3. SPA. It would seem like a waste of money, but this is a delusion. There are specialized kindergartens focused on getting rid of stress. Nerves need to be protected from childhood, so this issue is worth addressing. Wellness treatments in the form of hardening, walking barefoot, massage, meditation will calm the nerves of children.

Modern kids lead an overactive lifestyle. Parents enroll their children in several sections at the same time, the child does not have free time. A preschool institution can become a place of rest, recuperation and strengthening of the nervous system, so this idea should not be written off.

Kindergarten business plan: calculation

As we promised, concrete figures will be given. For example, let's take a typical Russian city of medium size. The kindergarten will consist of five groups, each of which will have twelve people. To begin with, let's calculate the starting investments according to our plan:

• rentpremises of 300 square meters for three months, at the rate of 500 rubles per meter, it turns out 450 thousand rubles;
• repair will cost approximately 350 thousand rubles;
• alarm system: fire and security costs 50 thousand rubles;
• purchase of furniture, necessary equipment and inventory will cost about 550 thousand rubles.

It turns out that it is necessary to invest about one and a half million rubles to open a kindergarten.

Now let's calculate the monthly expenses:

• rent will be 150 thousand rubles;
• wages of workers in the calculation that each receives 18 thousand rubles, will come out 378 thousand rubles. For such a number of children, there should be 10 educators, 5 assistants, 2 cleaners, a manager, a he alth worker;
• products will cost 220 thousand rubles;
• utility payments - 50 thousand rubles;
• advertising - 50 thousand rubles;
• stationery and other little things also 50 thousand rubles.

Total total costs will be about a million rubles.

Now let's talk about possible profit:

• the cost of visiting the garden is 20 thousand per month, if all groups are full, it comes out to 1,200,000 rubles;
• profit tax will be approximately 40 thousand.

The result is a net profit of 160-180 thousand rubles. By simple calculations, you can find out the payback period, which will be about two years.

In this article, we presented a ready-made kindergarten business plan. The entrepreneur only needs to adjust it to suit hissituation and you can get to work. Remember that a well-written business plan is half your success.