Entrepreneurship. Business projects: examples of components for the successful implementation of an idea

2024 Author: Howard Calhoun | [email protected]. Last modified: 2023-12-17 10:16

Existing systems require changes over time, no matter what it concerns: technologies, information processes, etc. This can be achieved if there is a fundamental adjustment in the quality of products or services. This is the purpose of business projects. An example of any work begins with a clear statement of tasks and an understanding of the methods for achieving them. In the article, we will consider what components are included in business projects. Examples of the structures of the component parts of the work will also be given below.

General information

Based on consumer survey research, various consumer structures are being developed. Their goal is to meet the needs of different user groups. Before starting development and implementation, a business plan for an innovative project is drawn up. An example of such work is a modern communication system. It is developed not only in accordance with the results of surveys, but also on the basis of scientific research, and includes various elements. On the wholeinnovative projects can be divided into several types. The action program can be scientific, technical, research or organizational in nature. In the latter case, business projects are an example of programs that, in addition to the main one, have an additional direction associated with a thorough study of the subject. Any specific object is taken as a base: an enterprise, a region, a city, and so on. Also, the work may relate to a product or new service, a production management method, or the conditions for using new raw materials. Such business projects (for example - "Creation of a collection agency") should first of all assume the demand and payback of the future enterprise.

The business plan of an investment project is an example of a structure. Main Tasks

Any development begins with the creation of a program of action. In its structure, it is necessary to be able to prove that the contribution is most appropriate in a given product. It is also important to calculate the payback period of the future product, enterprise or service, profitability, as well as profitability. Within the framework of the program, the steps for investing in an innovative project and its financial capabilities should be consistently described. When registering an enterprise, you need to keep in mind that you may need to draw up contracts, take out patents for the use of some products. For advertising purposes, it is necessary to organize the release of price lists. Based on this material, negotiations are held with investors in order to obtain investments for the implementation of innovativeproject.

Draft business plan - an example of its financial part

Here, all costs for the release of a new product are calculated to the smallest detail and their necessity is justified. The analysis of the market for the demand for this product by consumers is carried out. Possible financial risks and ways to eliminate them, as well as preventive measures for their recurrence, are calculated. Based on all the calculations, the amount of initial capital is displayed. The investor will only agree to invest his resources in the project if materials are provided to prove the value of this product in real life. In other words, if there is a benefit from the provided innovative project, and it is clear what exactly it consists of. The investor must be sure that the funds invested in this product or service will bring more noticeable income than when investing them in another business or at deposit interest. For greater clarity, a presentation of a business project is carried out. An example of such a way to illustrate an entrepreneur's idea can be a video, graphs of the proposed development, diagrams, links to similar enterprises that are successfully operating in the market.

Arguments

Here is evidence of the actual sale of the product and its demand in the market, as specific and clear as possible to provide the most complete picture:

• purchase motivation (high quality);
• specific target market (average consumer,for example);
• high sales volume (high percentage of respondents agree to buy it);
• constant influx of buyers (accumulation of institutions);
• analysis of opportunities to reduce the price of the product (due to low cost);
• assessment of competitive market opportunities (any difference in similar products, e.g. price, packaging).

Competitiveness

There are a number of important points in this section. Namely:

- actual possible sales volume of the product;

- evidence-based marketing research (Home-test);

- the use of authoritative survey methods, confirmed by regulatory requirements for such studies (complex Mix-methods);

- a large number of respondents in the study, indicating numbers;

- Authenticity of questionnaires (application of forms with answers);

- parallel study based on media data, other sources;

- use of an economical type of raw material, maintaining its technical characteristics later;

- visual design of the results of the study, the dynamics of the survey (graphs, tables, monitoring).

Financial risk analysis

Analysis of possible financial risks is important for both the investor and the businessman submitting his project for consideration, therefore, it is given due attention in the programs. The business plan also contains preventive measures that mitigate possible risks, which include unforeseen expenses (for example,natural disaster).

Justification of the amount of starting capital

When calculating the amount of starting capital, the following parameters must be taken into account:

- the cost of producing the product;

- marketing costs;

- percentage of possible inflation;

- unaccounted for, unforeseen costs;

- advertising campaign (as a tool to promote any project);

- financial expenses;

- percentage distribution of funds invested in an innovative project together with an investor, who, as a rule, finances a smaller part.

For a satisfactory investment decision by an investor, the business plan must be detailed and realistic, concrete and proving. Only in this case it is possible to receive additional funds from the investor to the start-up capital. The flexibility of the business plan is the main thing in the implementation of the provided project.